Turning customer experience into business performance
Customers don't experience a business one department at a time. They experience it through everything they see, encounter and interact with. The way those experiences work together shapes how people find, perceive, choose and return to a business.
I work across the different parts of a customer-facing business to improve the experience as a whole, connecting customer needs with business needs. I create more revenue by making products, services and offers more valuable, relevant, and profitable. Costs come down by reducing friction, unnecessary steps and inefficient ways of working. Stronger positioning, brands and more relevant marketing strengthen demand, while customer needs and business challenges become opportunities for new products, services and concepts.
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Delivering business value
13+ years
working across customer-facing businesses
2 degrees
in design, business, management and leadership
500K-15B €
annual revenue of the businesses I've worked in and with
3+ years
management experience, leading teams of 2-10
2 X
revenue in one month vs. the same month the year before
+3%
permanent improvement in margin across all beverages
+58%
organic LinkedIn follower growth in
6 months
3 X
visitors at a record-breaking event, with 300K organic reach
Selected businesses I have worked with
